United Federation of Planets
Starfleet-PR Core Values
LOYALTY: Bear true faith and allegiance to the United Federation of Planets, Starfleet, your crew and other shipmates. Bearing true faith and allegiance is a matter of believing in and devoting yourself to something or someone. A loyal member is one who supports the leadership and stands up for fellow shipmates. By wearing the uniform of Starfleet you are expressing your loyalty.
DUTY: Fulfill your obligations. Doing your duty means more than carrying out your assigned tasks. Duty means being able to accomplish tasks as part of a team. The work of the United Federation of Planets is a complex combination of missions, tasks and responsibilities - all in constant motion. Our work entails building one assignment onto another.
RESPECT : Treat people as they should be treated. In the Starfleet Code, we pledge to "treat others with dignity and respect while expecting others to do the same." Respect is what allows us to appreciate the best in other people. Respect is trust placed on all people. And self-respect is a vital ingredient with the Starfleet value of respect, which results from knowing you have put forth your best effort. Starfleet is one team and each of us has something to contribute.
SERVICE : Put the welfare of the Federation, Starfleet and your shipmates before your own. Selfless service is larger than just one person. In serving the Federation, you are doing your duty loyally without thought of recognition or gain.
HONOR : Live up to Starfleet values. The United Federation of Planets highest award is The Medal of Honor. This award goes to members who make honor a matter of daily living - who develop the habit of being honorable, and solidify that habit with every value choice they make. Honor is a matter of carrying out, acting, and living the values of respect, duty, loyalty, selfless service, integrity and personal courage in everything you do.
INTEGRITY : Do what's right, legally and morally. Integrity is a quality you develop by adhering to moral principles. It requires that you do and say nothing that deceives others. As your integrity grows, so does the trust others place in you. The more choices you make based on integrity, the more this highly prized value will affect your relationships with family and friends, and, finally, the fundamental acceptance of yourself.
COURAGE / VALOR : Face adversity (physical or moral). Personal courage (Valor) has long been associated with Starfleet. With physical courage, it is a matter of enduring physical duress and at times risking personal safety. Facing moral fear or adversity may be a long, slow process of continuing forward on the right path, especially if taking those actions is not popular with others. You can build your personal courage by daily standing up for and acting upon the things that you know are honorable.